Promotional Packaging

Promotional packaging is a strategically important print product designed to reinforce brand recognition, present a product in a distinctive way and create a memorable consumer experience. The production of these packages focuses on visual efficiency, functionality and attractiveness. Promotional packaging is produced from quality materials such as strong cardboard, decorative or semi-matt paper.

This type of packaging is often used as a marketing tool – it helps to introduce products to partners, distribute samples, create displays or highlight certain products at the point of sale. The size, shape and design of promotional packaging can be fully customised to suit individual needs. The ordering process is online and the printing ensures accurate branding.

The main purpose of promotional packaging is to enhance communication with the customer through an attractive, original and professional product presentation. They are particularly useful for marketing campaigns, presentations, business meetings or point of sale. One of the main options – product presentation kits, which allow for the presentable presentation of product samples or promotional material. 

Shop product boxes are designed to differentiate a product on the shelf – they often have a clearly visible logo, colour identity and a structural design that allows easy removal or viewing of the product. In contrast, display packaging is often used in exhibitions or retail spaces – it is designed not only to store but also to visually present the product to drive engagement and sales.

Product presentation kits – presentation boxes for corporate communication with partners or customers. Often used as gift sets or new product launches.

Shopper boxes – standard or custom sized packaging for retail sales. They usually emphasize the logo, colour palette and information – this makes it easier to attract the attention of shoppers and reinforce the brand image.

Exposure packaging is designed to make the product visible and prominent, with the packaging acting as a mini stand. Used at trade fairs, exhibitions, showcases. Can be equipped with windows, pop-up elements or elaborate folding solutions.

The production of promotional packaging is available for both small and large orders, from 1 unit to several thousand copies. The larger the order quantity, the lower the unit price. The price also depends on the choice of paper, size, printing technique and additional finishing options. 

Packaging development is a complex but smoothly managed process, with each step tailored to the specific needs of the client. It all starts with a consultation and a detailed needs analysis. We delve into the project's purpose, brand identity, target audience and budget - helping to clearly define tasks and move towards the goal in a targeted manner.

Based on the information gathered, we develop concepts - from sketches to precise 3D visualisations. Once the best solution has been selected, our designers prepare technical drawings and produce a real prototype, which allows us to assess both aesthetics and functionality. Production starts only when the solution fully meets the client's expectations. We use different types of cardboard - from graphic to corrugated - to ensure a sustainable, robust construction. Finally, we take care of safe delivery and our team is always ready to help after the project - if corrections or additional production are needed.

Promotional packaging is produced according to environmentally friendly principles. We use FSC-certified paper, which ensures that the raw materials come from responsibly managed forests. We also use eco-friendly printing techniques that reduce our environmental impact. 

We also provide professional design and layout services to help you create professional and visually appealing promotional packaging that matches your brand identity and advertising objectives.